04/17/2024

Report: Meeting Planners Anticipate Attendance Increase

Planners also remain concerned about inflation, political disarray

Meeting planners are troubled by escalating costs but remain optimistic about growing attendance in the coming years, according to a new survey.

The seventh annual State of the Meetings & Convention Industry report, published last week by research firm Future Partners in collaboration with marketing firms Miles Partnership and Digital Edge, found that meeting planners are concerned about escalating costs around line items like food and beverage (F&B), but also feel they have little leverage when it comes to drawing up contracts: Approximately 25 percent of planners surveyed said they feel their ability to negotiate with hotels will decline.

Planners are also pessimistic about venues’ capacity to improve service: 17 percent of planners said they expect it to decrease in the next three years. 

Please select this link to read the complete article from Associations Now.