10/30/2023

Creativity and Your Team

How to bring it out and nurture it

Q: I’m looking for ways to encourage my staff to be more creative. I feel like sometimes we’re all stuck in a rut and often return to the tried-and-true solutions. Can you help?

A:  You are certainly not alone. Many leaders struggle with getting people to be open to new ways of doing the things they’ve been doing for a long while. It is human nature: Unless there is a compelling reason to change, most of us stay in our comfort zone.

If you’re serious about asking your staff to do things differently, start by letting them know you really want this to happen. You also need to create a safe environment where they’re comfortable trying something new or sharing an idea that isn’t part of your regular process.

Please select this link to read the complete article from ASAE’s Center for Association Leadership.