07/14/2020

Three Tactics to Make the Most of Influencer Marketing During the Pandemic

Despite COVID-19, influencer marketing is still going strong

Much of the modern economy has slowed down in recent months for various reasons, but one segment that seems to be moving along without too much heartache is the influencer economy.

Turns out that people still need to buy things during a pandemic, and influencers can still help them make a better decision. And even if they aren’t buying things, influencers still draw in lots of eyeballs.

Associations are well-positioned to take advantage of these high-profile figures online, even during a pandemic. A few suggestions to leverage influencer voices:

Please select this link to read the complete article from Associations Now.