06/30/2020

The Fork in the Apple

A big shift for Macs in the workplace

It can feel like a lifetime ago, but there was a time when Apple products were fairly specialized. Perhaps your video team or your art department used Macs, but many rank-and-file folks stuck with Windows machines.

In the past decade, that has changed in a big way, due to a combination of factors: one, the rise of the iPod and the iPhone, which built consumer affinity toward Apple; two, the growing quality of Apple’s machines, particularly its laptops, which trounced its PC counterparts for years; and three, Apple’s 2005 move to Intel processors, which brought Macs compatibility with PC architectures and even let them run Windows. While in practice most people never ran Windows on their Mac, the capability likely won over IT departments.

Macs never overtook the broader PC market, but they are well in the mainstream of many offices (including, ironically, IBM), even if they do have their problems.

Please select this link to read the complete article from Associations Now.