09/19/2019

Daily Buzz: Change Your Mindset to Embrace Digitalization

A successful shift includes updating your mindset

Going digital? You’re not alone. Frank M. Waechter writes on Boardroom that digitalization is one of the key disruptors of the 21st century. The question is how far your organization wants to take it. While it might be tempting to go all-in, Waechter warns against it.

“Those who are successful take an incremental approach to digitalization,” he says. “Digital organizations don’t become so overnight, they work and rework their strategy until they are able to create new and stronger forms of engagement with their members. Therefore, it is wise to make gradual changes strategically, using carefully chosen digital tools to enhance existing and more traditional operational models.”

So, start small. And that doesn’t mean investing in new tools right away, either. Waechter recommends starting your digital transformation with a shift in mindset.

“Mindset is as important as tools when it comes to the digitalization of associations,” he explains. “The process starts with building digital skills into the association’s culture, bringing key stakeholders on board and breaking down silos before going all out.”

Then, come time to introduce new software, your team will have the foundational background needed to make the solution a success.