03/11/2019

Provide Attendees With Personalized Help At Meetings

American event-goers seek recommendations of different types

Are your attendees just guessing what they might want to do at a given meeting—or are they getting a little higher-level help from your association?

Well, according to Cvent, which collaborated with Edelman on a recent study, attendees would love assistance in making the most of the event. With that in mind, the key word in the latest edition of the “Inside the Mind of Event Attendees” report is “recommendation.”

The report [PDF], which surveyed eventgoers in the U.S., U.K., and Germany, found that American event-goers in particular were looking for recommendations of different types.

Please select this link to read the complete article from Associations Now.