Details
 

01/08/2021

Marketing & Communications Specialist

Ohio Association of Broadcasters | Columbus, Ohio

Association Overview

The Ohio Association of Broadcasters (OAB) is the trade association for over-the-air radio and television stations in Ohio. With more than 90% of stations in our membership, we provide advocacy, compliance and training resources to support our members in their service to local communities.

Overview of Position

Reporting to the Director of Marketing & Communications, the Marketing and Communications Specialist is responsible for planning and executing effective marketing and communication strategies, assisting with marketing campaigns, event planning and social media management.

This position requires a strong customer focus (with both internal and external customers), attention to detail, reliability and a commitment to continuous improvement.

Key Responsibilities

Communications

  • Execute communication strategies in accordance with association standards and goals.
  • Coordinate the management of printed guides and association reports to the OAB membership.
  • Maintain a catalog of communication content.
  • Ensure consistent branding is applied to member communications.
  • Execute a social media plan for OAB.

Marketing

  • Assist in development of association marketing strategies.
  • Implement and execute marketing campaigns for all association programs, services and events.
  • Coordinate and copywrite marketing and informational materials for OAB programs and services to targeted audiences.
  • Monitor and maintain all website content to ensure that all information is up to date.

Member Programs & Events

  • Manage and support administration of member programs, which may include coordinating with participating stations, outside partners, interacting with members and processing appropriate paperwork.
  • Support planning and execution of in-person and virtual events, meetings, and workshops.
  • Serve as primary coordinator for association’s membership database, maintaining member records and data validation processes.
  • Manage vendor and contractor relationships through collaboration and effective project management.
  • Additional duties as assigned.

Candidate Desired Qualifications

  • Bachelor’s Degree, or equivalent years of experience.
  • Minimum of two (2) year’s work experience, preferably in marketing communications.
  • Previous experience with an association or non-profit preferred.
  • Excellent writing, editing and communication skills.
  • Effective verbal communication and interpersonal skills.
  • Working knowledge of: WordPress, Adobe Creative Suite, and project management.
  • Advanced knowledge and use of MS Office Suite (including Word and Excel proficiency).
  • Experience with HTML, Analytics, Web technology, SEO desired.
  • Strong attention to detail and accuracy.
  • Well organized and self-motivated.
  • Ability to multi-task and work effectively under deadline.

The OAB is an equal opportunity employer. We offer salary commensurate with experience and excellent benefits.

To apply: Please send resume with cover letter by email to jobs@oab.org

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