03/28/2018

Five Ways to Help Your Business Weather Financial Uncertainty

You can be optimistic while being prepared for the possibility of a rough patch

The scary (or exciting) thing about business is that things can change at any moment. All it takes is one little incident or unfortunate circumstance and your company’s entire situation and outlook can change, for better or worse. The question is, are you prepared to keep your business afloat during the rough patches that threaten to choke out your business?

One Domino Away from Disaster
There’s something to be said for being an optimistic business owner. In fact, it’s one of the traits you should cultivate. But optimism doesn’t give you a free pass to ignore reality. No matter how positive your outlook, you must acknowledge that your business is only one rough patch away from disaster.

A helpful illustration would be to picture your business as a little object in a circle surrounded by multiple rows of dominos – long rows stretching out from every angle. While the dominos are constantly there, you aren’t all that worried about them. After all, you’ve faced the prospect of them falling for years and nothing has happened. The optimistic outlook tells you that everything will remain the same.

Please select this link to read the complete article from Due Inc.