10/18/2017

Should You Police Employees’ Social Habits?

A harsh social media policy can kill what’s good about using it altogether

Does a too loosey-goosey social media policy threaten the brand? That seems to be the stance The New York Times is taking with its newly hardened guidelines. You may consider following suit in this politically charged age, but don’t kill what’s good about using social media in the process.

The Gray Lady is taking a new stance on social media, and it’s a situation that’s bound to sound familiar to a lot of organizations.

Last week, The New York Times announced it would be taking an aggressive approach to how it regulated social media for its employees, with the goal of encouraging high standards for its many staffers, who, quite often, have built massive audiences for themselves on social outlets like Twitter, Facebook, Instagram or other places.

Please click here to read the complete article from Associations Now.