10/04/2017

How to Humanize Benefits Communications with Technology

Portals and apps are trending, but employees still prefer talking with HR

HR leaders can rely on a bevy of digital technologies to improve benefits communication. Whether they use apps, videos, portals, microsites or automated e-mails, benefits administrators can reach employees with key messages across multiple channels during open enrollment and throughout the year.

But many employees seek more of a human touch in how they learn about and make decisions about their benefit choices.

To achieve the optimal balance between high-touch and high-tech, experts recommend employing a variety of technologies to deliver customized messages to employees, while reserving in-person communications for special situations.

Please click here to read the complete article from the Society for Human Resource Management.