09/12/2017

The State of Basic Economy Fares

Low-cost carriers drive the business market

United Airlines was aggressive when it came to pushing basic economy seats, which it introduced as its no-frills equivalent to the offerings from low-cost airlines like Spirit or Frontier.

This kind of approach, analysts argued, was necessitated by the entry of these low-cost airlines into the market, which had the effect of depressing ticket prices.

“It’s impossible to underestimate just how important the effect of low-cost carriers are on a given route,” Consumers Union’s William McGee recently told The New York Times.

Please click here to read the complete article from Associations Now.