09/11/2017

Influencers’ Tough Deal

Advertisers may be getting wary of the potential of digital influencers

YouTube’s conservative approach to advertising in recent months may open up opportunities for working directly with talented influencers.

Are advertisers starting to get wary of the potential of digital influencers?

Certainly, they probably won’t say it, but those advertisers’ actions have created a situation where it’s getting harder for them to make a living.

Please click here to read the complete article on Associations Now.