06/02/2017

You Should Use Reddit

Reddit holds a treasure trove of information for your organization

Tapping into Reddit’s many niche communities could be a valuable source of market research for your organization.

Reddit is a behemoth of a website with millions of daily users. According to Alexa, it is the fourth-most-popular website in the United States. If you have a passing familiarity with the site, you might think it’s a time-waster made up of funny GIFs and dog memes, but with more than 50,000 distinct communities called sub-reddits, Reddit holds a treasure trove of information for your organization.

Hootsuite provides a handy how-to guide for using Reddit as a resource for market research.

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