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04/25/2017

Is Association Technology at a Turning Point?

How to push the industry forward

A recent deal in the association technology space raises some interesting questions about the state of the sector and what’s next. What’s holding associations and their vendors back, and what needs to happen to push things forward?

A decade ago this June, the Boston Celtics started to put together the moves for what would eventually be considered one of the most audacious combinations of talent under a single logo that the National Basketball Association had ever seen.

The prior season, the team had finished with just 24 wins. But after two blockbuster deals—trading for Ray Allen and signing onetime Minnesota Timberwolves superstar Kevin Garnett in free agency—the deck of cards suddenly looked stacked in the Celtics’ favor, giving existing star Paul Pierce and his teammates just the backing they needed to lead the team to new levels of success. The team won 66 games during the 2007-2008 season and breezed its way to an NBA title without a lot of trouble.

Please click here to read the complete article from Associations Now. 

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